{"id":76692,"date":"2016-07-28T10:18:21","date_gmt":"2016-07-28T10:18:21","guid":{"rendered":"https:\/\/new.dedefensa.org\/index.php\/2016\/07\/28\/genie-de-la-communication-de-trump-patton\/"},"modified":"2016-07-28T10:18:21","modified_gmt":"2016-07-28T10:18:21","slug":"genie-de-la-communication-de-trump-patton","status":"publish","type":"post","link":"https:\/\/new.dedefensa.org\/index.php\/2016\/07\/28\/genie-de-la-communication-de-trump-patton\/","title":{"rendered":"G\u00e9nie de la communication de Trump-Patton"},"content":{"rendered":"<p><h2 class=\"titleset_a.deepgreen\" style=\"color:#75714d; font-size:2em\">G\u00e9nie de la communication de Trump-Patton<\/h2>\n<\/p>\n<p><p>Quelques-uns, qui ne craignent pas d&rsquo;exprimer leur sentiment dans l&rsquo;atmosph\u00e8re de pens\u00e9e et de parole cadenass\u00e9e par les consignes de fer du Syst\u00e8me, se sont exclam\u00e9s devant le nouveau coup d&rsquo;\u00e9clat de Trump, qui rel\u00e8ve d&rsquo;un coup de g\u00e9nie tactique en mati\u00e8re de communication. Il a tenu une conf\u00e9rence de presse \u00e0 un moment strat\u00e9gique, o&ugrave; les nouvelles de la convention d\u00e9mocrate o&ugrave; un ordre fragile avait \u00e9t\u00e9 plus ou moins r\u00e9tabli apr\u00e8s le chaos des 36 premi\u00e8res heures, auraient d&ucirc; \u00eatre seules \u00e0 occuper les pr\u00e9occupations, les oreilles et les stylos de la presse-Syst\u00e8me. Et il a r\u00e9ussi : <strong>par un mot ou l&rsquo;autre, et surtout par une d\u00e9claration en apparence explosive et qui rel\u00e8ve compl\u00e8tement de la technique du contrefeu et transforme une d\u00e9fensive statique en contre-offensive agressive<\/strong>  (&laquo; Russie, si tu m&rsquo;\u00e9coutes, j&rsquo;esp\u00e8re que tu seras capable de trouver les 30.000 <em>e-mails<\/em> [de Clinton] qui sont port\u00e9s manquants &raquo;), il a attir\u00e9 sur lui toute l&rsquo;attention ; non d&rsquo;ailleurs, il faut dire qu&rsquo;<strong>il a forc\u00e9 tous les m\u00e9dias de la presse-Syst\u00e8me \u00e0 tourner leur attention vers lui<\/strong>.<\/p>\n<\/p>\n<p><p>La phrase d&rsquo;apparence si explosive, qui ne peut passer inaper\u00e7u pour aucun m\u00e9dia y compris de la presse-Syst\u00e8me parce que Trump est candidat r\u00e9publicain et que les n\u00e9cessit\u00e9s de la communication (sensationnalisme) l&rsquo;exigent, avait \u00e9t\u00e9 pr\u00e9c\u00e9d\u00e9e d&rsquo;une vigoureuse d\u00e9nonciation de tout ce qui avait \u00e9t\u00e9 d\u00e9velopp\u00e9 \u00e0 son encontre selon la <em>narrative<\/em>-\u00ab\u00a0Trump manipul\u00e9 par Poutine\u00a0\u00bb, tout cela dans des \u00e9clats de voix et de rire tout \u00e0 fait dans son style. L&rsquo;intervention \u00e9tait agr\u00e9ment\u00e9 de d\u00e9nonciation de la convention d\u00e9mocrate et du babillage des orateurs qu&rsquo;on y entend quand les hu\u00e9es des pro-Sanders permettent de les entendre : \u00ab\u00a0Personne \u00e0 la convention d\u00e9mocrate ne parle d&rsquo;ISIS (<em>Daesh<\/em>), le vrai danger pour les USA, personne ne s&rsquo;y int\u00e9resse !\u00a0\u00bb<\/p>\n<\/p>\n<p><p>Trump avait programm\u00e9 sa conf\u00e9rence de presse, en laissant toute libert\u00e9 aux journalistes d&rsquo;aborder les sujets qu&rsquo;ils voulaient, au troisi\u00e8me matin de la convention d\u00e9mocrate, alors que tout le monde \u00e9tait cens\u00e9 parler des affaires d\u00e9mocrates, l&rsquo;\u00e9mouvant discours de Bill sur sa rencontre avec Hillary (<a href=\"http:\/\/www.infowars.com\/bills-real-dnc-love-story-cia-operative-meets-power-hungry-girl\/\">une <em>narrative<\/em><\/a> de plus, prompte \u00e0 faire fondre Margot), la pol\u00e9mique autour des intentions d&rsquo;Hillary vis-\u00e0-vis du TPP, tout cela aur\u00e9ol\u00e9 de la majestueuse nouvelle qu&rsquo;Hillary \u00e9tait officiellement la candidate d\u00e9mocrate, &ndash; rendez-vous compte, la premier <em>woman ever<\/em> (aux USA, parce que pour nombre d&rsquo;autres, c&rsquo;est d\u00e9j\u00e0 fait) a \u00eatre candidate finale \u00e0 la fonction de POTUS !<\/p>\n<\/p>\n<p><p>En plus du texte (ci-dessous) d&rsquo;explication, compl\u00e8tement admiratif, de Byron York, sur ce grand coup de g\u00e9nie tactique de communication, on peut lire les r\u00e9actions absolument stup\u00e9faites <a href=\"http:\/\/dailycaller.com\/2016\/07\/27\/limbaugh-trump-hijacked-the-democrat-convention-with-press-conference\/#ixzz4FfJZLSQk\">et \u00e9galement admiratives<\/a> du fameux  commentateur Rush Limbaugh : &laquo; <em>I don&rsquo;t think I&rsquo;ve ever seen what I just saw&hellip; <strong>Donald Trump just hijacked the Democrat convention after the biggest night of that convention so far<\/strong><\/em><strong>.<\/strong> [<em>Trump&rsquo;s press conference was<\/em>] <em>a freewheeling, no-holds-barred, no-controls-on-the-media, &lsquo;Whatever you want to ask me, ask me&rsquo; press conference.<\/em> [&#8230;] [<em>He<\/em>] <em>just totally hijacked it, and he was brilliant. He was on his game. This was the Trump from last fall. He was confident, he was hilarious, he was taking no BS from any in the media. He was challenging Hillary to do the same thing and calling her out, saying she hasn&rsquo;t done a press conference in over a year<\/em>. <\/p>\n<\/p>\n<p><p>&raquo; [Hillary Clinton] <em>can&rsquo;t do what Trump did today. Hillary Clinton intellectually, personality-wise, is not capable. She&rsquo;s not capable of doing what Donald Trump did today. I have never seen a Republican presidential nominee even get involved in the Democrat convention. My experience is that the playbook in the professional, insider world of politics is that when one party is having its convention, the other party goes silent<\/em>. [&#8230;] <em>What Trump did today, I have never seen in my lifetime: A Republican presidential nominee go out and do a 10-minute, 30-minute, much less one-hour press conference and just refuting everything he&rsquo;s heard at the Democrat convention to date. He just blew it up. And, in addition to that, he answered questions about this email business and the hack and the Russians and so forth. It just has the media outraged.<\/em> &raquo;<\/p>\n<\/p>\n<p><p>D&rsquo;autre part, l&rsquo;intervention de Trump, avec la fameuse phrase d\u00e9j\u00e0 cit\u00e9e (&laquo; <em>Russia, if you&rsquo;re listening, I hope you&rsquo;re able to find the 30,000<\/em> [Clinton] <em>emails that are missing<\/em> &raquo;) constitue, \u00e0 l&rsquo;int\u00e9rieur du coup de g\u00e9nie de sa conf\u00e9rence de presse, une man&oelig;uvre \u00e9galement remarquable, du type-contrefeu.  <strong>L&rsquo;attaque contre Trump comme \u00ab\u00a0<em>Putin&rsquo;s pupet<\/em>\u00a0\u00bb a pris ces jours derniers, comme une train\u00e9e de poudre enflammant le conformisme-Syst\u00e8me de la presse-Syst\u00e8me, des proportions \u00e9piques dans le genre-surr\u00e9aliste<\/strong>, dans la presse-Syst\u00e8me US, comme le montre excellemment <a href=\"http:\/\/www.alternet.org\/election-2016\/media-blames-putin-conspiracy-trumps-rise#.V5FnZJeEGt4.twitter\">un texte de Adam Johnson<\/a>, sur <em>Alternet.org<\/em> (Johnson est tr\u00e8s loin d&rsquo;\u00eatre un partisan de Trump, de m\u00eame que le site de gauche progressiste <em>Alternet.org<\/em> ; son texte date du 20 juillet, et la tendance qu&rsquo;il d\u00e9crit avec de minutieuses r\u00e9f\u00e9rences n&rsquo;a fait que s&rsquo;amplifier). C&rsquo;est ce que nous d\u00e9crivions hier de la sorte : &laquo; <em>La \u00ab\u00a0riposte\u00a0\u00bb de l&rsquo;\u00e9quipe Clinton, qui a subi de plein fouet le contrecoup de cette affaire est d&rsquo;en faire un complot russe au profit et avec la complicit\u00e9 de Trump. Grosse, tr\u00e8s grosse narrative, outre le fait que flinguer le pr\u00e9tendu-messager n&rsquo;a jamais rien enlev\u00e9 \u00e0 la teneur du message, si catastrophique pour le parti d\u00e9mocrate.<\/em>.. &raquo;<\/p>\n<\/p>\n<p><p>Ce d\u00e9cha&icirc;nement poursuit, multipli\u00e9 par dix et plus encore, le traitement totalement et ironiquement abracadabrantesque de l&rsquo;affaire ukrainienne, puis d&rsquo;autres qui suivirent, du point de vue de la <em>narrative a<\/em>ntirusse et surtout anti-Poutine. Ce qui est remarquable, effectivement, ce sont l&rsquo;\u00e9tat de l&rsquo;esprit, la capacit\u00e9 de l&rsquo;esprit critique, la lucidit\u00e9, tout cela pr\u00e9cipit\u00e9 dans le fondement n\u00e9gatif des abysses o&ugrave; les plonge leur all\u00e9geance au Syst\u00e8me. On observe un spectacle fait de spasmes, d&rsquo;automatismes du discours, du discours vides qu&rsquo;on remplit \u00e0 la h\u00e2te d&rsquo;anath\u00e8mes et de fureurs tellement us\u00e9es \u00e0 force d&rsquo;avoir \u00e9t\u00e9 utilis\u00e9es, tellement informes \u00e0 force d&rsquo;avoir \u00e9nonc\u00e9 des choses si compl\u00e8tement \u00e9trang\u00e8res \u00e0 tout ce qui semblerait avoir un semblant de raison, sans parler de \u00ab\u00a0r\u00e9alit\u00e9\u00a0\u00bb dont on sait qu&rsquo;elle est tellement pulv\u00e9ris\u00e9e qu&rsquo;on n&rsquo;en trouve m\u00eame plus les restes. Dans <em>The Duran.com<\/em> du <a href=\"http:\/\/theduran.com\/thoughts-dnc-hacking-scandal-west-children-took-politics-nursery\/\">27 juillet<\/a>, Adam Garrie tente de rassembler les diverses manifestations de cet \u00e9trange spectacle, en nous annon\u00e7ant que <strong>ce n&rsquo;est plus \u00ab\u00a0les fous ont pris la direction de l&rsquo;asile\u00a0\u00bb, mis plut\u00f4t \u00ab\u00a0les b\u00e9b\u00e9s ont pris la direction de la nurserie\u00a0\u00bb<\/strong>&#8230; <\/p>\n<\/p>\n<p><p>&laquo; <em>The blaming of Putin and Russia for the leak of the DNC emails demonstrates the childishness of politics in today&rsquo;s West. Countries that once were capable of producing political figures who were moderately to highly intelligent cannot seem to do so any more. A clear example of this is a statement Philip Hammond, the former British Foreign Secretary and current Chancellor of the Exchequer, made a few hours after it was confirmed that the country had voted to leave the European Union. When asked who will be happy with the result he said &lsquo;Vladimir Putin&rsquo;<\/em>. [&#8230;]<\/p>\n<\/p>\n<p><p>&raquo; <em>If Brexit is the biggest story of the political summer, the US election is sure to be the big story of the political autumn. And surprisingly developments surrounding both events are being blamed on Vladimir Putin. On the one hand there is a comical element to this scenario. If the politicians and pundits in Europe and America were to be believed, Vladimir Putin would be too busy running other peoples&rsquo; countries to run his own<\/em>. [&#8230;]<\/p>\n<\/p>\n<p><p>&raquo; <em>However today, the establishment of the Democratic party are blaming not Wikileaks who published the emails, not themselves for being incompetent, not themselves for being something worse than incompetent but rather dishonest and devious.  They are blaming Vladimir Putin for organising a hacking job which was published by Wikileaks! But it gets better. The high profile Democrats making these accusations admit they don&rsquo;t have evidence to implicate Putin or anyone else in Russia.  However they insist that they should simply be trusted in spite of the fact that the emails have established the fact that they have lied to their own party members and by extrapolation the American voters.<\/em><\/p>\n<\/p>\n<p><p>&raquo; <em>What is the conclusion? If the Bush\/Blair years seemed to constitute the lunatics taking over the asylum, present events seem to imply that the children have taken over the nursery. There is something beyond disgraceful about the &lsquo;Putin did it&rsquo; culture that has developed.  It is so childish, so petty. It reduces the complexities of international relations and the necessity of international cooperation to the tactics of a child who cannot take responsibility for his foolishness. Whether one agrees with their policies or not, one misses the age of political giants. If Gulliver was an aging voter, he&rsquo;d have by now entered the land of the Lilliputians<\/em>. &raquo;<\/p>\n<\/p>\n<p><p>Trump, qui vient d&rsquo;ailleurs de l&rsquo;habituel paysage politique caract\u00e9risant nos contr\u00e9es, n&rsquo;a alors aucun mal \u00e0 \u00e9merger comme un g\u00e9nie dans cet invraisemblable chaos, &ndash; outre qu&rsquo;il semble assez bien dot\u00e9 pour cela. Il s&rsquo;agit du g\u00e9nie tactique d&rsquo;un Patton, &ndash; toujours <a href=\"http:\/\/www.dedefensa.org\/article\/the-donald-patton-et-hillary-et-sanders-in-extremis\">cette r\u00e9f\u00e9rence<\/a> pour Trump, &ndash; appliqu\u00e9 au champ de la communication con\u00e7u comme un champ de bataille o&ugrave; l&rsquo;on n&rsquo;attend pas une seconde (&laquo; <em>Un mauvais plan aujourd&rsquo;hui vaut mieux qu&rsquo;un plan parfait dans une semaine<\/em> &raquo;) pour lancer ses anath\u00e8mes et ses insultes structurantes,<strong> comme autant de divisions blind\u00e9es, dans les multiples trous du gruy\u00e8re de la corruption en quoi s&rsquo;est transform\u00e9e la politique int\u00e9rieure des pays du bloc-BAO, USA en t\u00eate comme toujours<\/strong>.<\/p>\n<\/p>\n<blockquote>\n<p><p>Son intervention autour de cette phrase fameuse sur Poutine qui devrait se saisir de 30.000 <em>e-mails<\/em> d&rsquo;Hillary, si ce n&rsquo;est d\u00e9j\u00e0 fait, et les balancer dans les trous du gruy\u00e8re de la corruption am\u00e9ricaniste, est parfaitement une technique (involontaire ou pas) dite du contrefeu. <strong>En disant cela, Trump br&ucirc;le en avance tous les arguments auxquels pourraient s&rsquo;alimenter encore la pol\u00e9mique en cours, aussi bien qu&rsquo;auraient pu na&icirc;tre d&rsquo;autres \u00e0 venir si effectivement d&rsquo;autres livraisons nous arrivent<\/strong>. (Assange nous en a promis \u00e0 cet \u00e9gard, un peu de patience.) D&rsquo;une certaine fa\u00e7on, Trump \u00ab\u00a0d\u00e9sacralise\u00a0\u00bb dans un grotesque \u00e9clat de rire ou une insulte vindicative et postillonnante l&rsquo;acte soi-disant venu de la Russie, <strong>en montrant \u00e0 coups de marteau,  comme une quasi-r\u00e9v\u00e9lation, cette \u00e9vidence que l&rsquo;important c&rsquo;est vraiment ce que le bon sens ne cesse de nous dire<\/strong>, savoir que ce qui importe est bien entendu ce que ces <em>e-mails<\/em> suppl\u00e9mentaires vont nous dire de suppl\u00e9mentaire et de consid\u00e9rable sur le fait des basses turpitudes d&rsquo;Hillary Clinton, la candidate d\u00e9mocrate, et de son parti, le vertueux parti d\u00e9mocrate. Du coup, et malgr\u00e9 qu&rsquo;il ne s&rsquo;agisse que d&rsquo;\u00e9vidences, &ndash; mais tout est dans la mani\u00e8re de les balancer, &ndash; la perception est transform\u00e9e : il ne s&rsquo;agit plus d&rsquo;une suppos\u00e9e intervention de Poutine qui n&rsquo;a strictement aucune importance dans le d\u00e9bat, il s&rsquo;agit d&rsquo;un suppl\u00e9ment d&rsquo;information sur la Clinton, sur les d\u00e9mocrates, sur le Syst\u00e8me, etc., qui va encore plus animer et \u00e9branler le d\u00e9bat.<\/p>\n<\/p>\n<\/blockquote>\n<p><p>(Le \u00ab\u00a0contrefeu\u00a0\u00bb, c&rsquo;est cette image telle qu&rsquo;elle est d\u00e9finie dans une chronique du <em>Journal-dde.crisis<\/em> du <a href=\"http:\/\/www.dedefensa.org\/article\/pessimisme-et-antidepresseur\">21 novembre 2015 <\/a>: &laquo; <em>C&rsquo;est cette image que j&rsquo;affectionne parce qu&rsquo;elle est une version r\u00e9solument r\u00e9aliste du \u00ab\u00a0<a href=\"http:\/\/www.dedefensa.org\/redaction\/articles\/list\">faire a\u00efkido<\/a>\u00ab\u00a0, du feu et du contre-feu : cette occurrence o&ugrave;, plac\u00e9s dans des circonstances g\u00e9ographiques et climatiques particuli\u00e8res face \u00e0 un immense incendie de for\u00eat progressant vers eux, les pompiers d\u00e9cident de br&ucirc;ler en le contr\u00f4lant un espace de for\u00eat devant l&rsquo;incendie principal, d&rsquo;\u00e9teindre cet \u00ab\u00a0incendie contr\u00f4l\u00e9\u00a0\u00bb apr\u00e8s qu&rsquo;un espace suffisant ait \u00e9t\u00e9 consum\u00e9, et d&rsquo;y attendre l&rsquo;incendie principal qui, rencontrant une bande de terre br&ucirc;l\u00e9e, diminuera radicalement d&rsquo;intensit\u00e9 et pourra \u00eatre \u00e0 son tour ma&icirc;tris\u00e9<\/em>. &raquo;)<\/p>\n<\/p>\n<p><p>Dans le texte de Byron York, du Washington <em>Examiner<\/em>, il nous a paru int\u00e9ressant de voir d\u00e9velopp\u00e9 l&rsquo;id\u00e9e (Limbaugh en parle aussi dans ce sens) qu&rsquo;en agissant ainsi, ce que fait Trump c&rsquo;est de foutre cul-par-dessus-t\u00eate la \u00ab\u00a0tradition\u00a0\u00bb du Syst\u00e8me. En effet, Trump ne respecte en rien la \u00ab\u00a0tradition\u00a0\u00bb des pr\u00e9sidentielles US, o&ugrave; les adversaires restent tout de m\u00eame comme culs et chemises, et o&ugrave; la convention d\u00e9signant le candidat de l&rsquo;une des ailes du Parti unique doit avoir le champ libre de la communication, l&rsquo;autre candidat de l&rsquo;autre aile respectant effectivement cette attitude de \u00ab\u00a0tradition\u00a0\u00bb en s&rsquo;abstenant d&rsquo;interf\u00e9rer. Mais de tout cela, \u00e9videmment, <em>The Donald<\/em> se fiche comme de son premier gratte-ciel, ou disons pour \u00eatre plus humain de sa premi\u00e8re \u00e9pouse&#8230;<\/p>\n<\/p>\n<blockquote>\n<p><p>(L&rsquo;on parle bien l\u00e0 d&rsquo;une caricature extraordinaire jusqu&rsquo;\u00e0 \u00eatre compl\u00e8tement <strong>son double mal\u00e9fique et n\u00e9gatif<\/strong> du concept de Tradition, lorsqu&rsquo;on parle de cette \u00ab\u00a0tradition\u00a0\u00bb des pr\u00e9sidentielles. Il s&rsquo;agit de la \u00ab\u00a0tradition\u00a0\u00bb d&rsquo;une entit\u00e9 mal\u00e9fique par d\u00e9finition, et qui a install\u00e9 ses us et coutumes, son apparat, ses fa\u00e7ons d&rsquo;agir, exactement <strong>comme l&rsquo;on se structure<\/strong>, &ndash; et c&rsquo;est bien l\u00e0 une des faiblesses de ce Syst\u00e8me d\u00e9structurant que pour agir dans le sens de la d\u00e9structuration du monde il soit oblig\u00e9 de se structurer lui-m\u00eame, donc vuln\u00e9rable \u00e0 sa propre action qu&rsquo;on peut retourner contre lui [<em>\u00ab\u00a0<a href=\"http:\/\/www.dedefensa.org\/redaction\/articles\/list\">faire a\u00efkido<\/a>\u00ab\u00a0<\/em>]. <strong>Dans son action antiSyst\u00e8me, Trump est compl\u00e8tement sacril\u00e8ge, et rien n&rsquo;est plus admirable et efficace<\/strong>.)<\/p>\n<\/p>\n<\/blockquote>\n<p><p>Lisons donc le texte de Byron York, pour le Washington <em>Examiner<\/em> du <a href=\"http:\/\/www.washingtonexaminer.com\/trump-media-bombs-dnc-convention\/article\/2597914\">27 juillet 2015<\/a>, alors que la courbe des sondages ne cessent de marquer une faveur grandissante pour Donald Trump contre la reine-Clinton.<\/p>\n<\/p>\n<p><h4><em>dedefensa.org<\/em><\/h4>\n<\/p>\n<p><p>_____________________<\/p>\n<\/p>\n<\/p>\n<p><h2 class=\"titleset_b.deepgreen\" style=\"color:#75714d; font-size:1.65em; font-variant:small-caps\">Trump blows up conventional convention strategy<\/h2>\n<\/p>\n<p><p>There was plenty of news to discuss on the third morning of the Democratic convention at the Wells Fargo Arena here in Philadelphia. There was Bill Clinton&rsquo;s speech on behalf of his wife. A controversy over Hillary and TPP. The Democrats&rsquo; continued downplaying of terrorism as a threat facing America.<\/p>\n<\/p>\n<p><p>It was all in the daily mix &mdash; until about 11:00 a.m., when Donald Trump walked to a microphone for a news conference at Doral, his resort in Miami.<\/p>\n<\/p>\n<p><p>Trump made news right and left. Questioned about fallout from the DNC email hack, he denied any ties to Russia. He said he would be &quot;firm&quot; with Vladimir Putin, but he wanted Russia&rsquo;s cooperation in the fight against ISIS and other international matters. He attacked Hillary Clinton over her own email scandal, suggesting the Russians might well have broken in to her system.<\/p>\n<\/p>\n<p><p>And then Trump said: \u00ab\u00a0Russia, if you&rsquo;re listening, I hope you&rsquo;re able to find the 30,000 [Clinton] emails that are missing.\u00a0\u00bb<\/p>\n<\/p>\n<p><p>It was an extraordinary moment. Whatever one&rsquo;s reaction to what he said, the fact is that in one brief appearance, Trump dominated the news cycle at a time when coverage is supposed to belong to the party holding its convention.<\/p>\n<\/p>\n<p><p>There used to be an informal agreement among presidential campaigns that a candidate would mostly &quot;go dark&quot; during his opponents&rsquo; convention. It wasn&rsquo;t a matter of courtesy as much as recognition that it would be very hard for an opponent to break through the wall of news coverage devoted to the convention.<\/p>\n<\/p>\n<p><p>Donald Trump has demolished that conventional convention strategy.<\/p>\n<\/p>\n<p><p>&quot;Trump has blown up that precedent and inserted himself on an hourly basis into the news cycle during Hillary Clinton&rsquo;s convention,&quot; said Ryan Williams, an aide to Mitt Romney in 2012, in a phone conversation. &quot;I think that&rsquo;s a good idea for [Trump]. Why cede any ground at this point in the race? The Trump campaign has successfully utilized free media for the last year and a half to drive his campaign message. Why stop now?&quot;<\/p>\n<\/p>\n<p><p>In addition to coverage of the Democratic convention, Clinton is also running tens of millions of dollars in ads in key states. Trump is not. Grabbing attention &mdash; wresting control of the debate &mdash; is key for Trump to stay in front of voters&rsquo; eyes.<\/p>\n<\/p>\n<p><p>And by answering reporters&rsquo; questions about Russia and bringing up the Clinton email scandal on his own, Trump once again directed attention to one of Clinton&rsquo;s greatest liabilities at precisely the moment she didn&rsquo;t want it discussed.<\/p>\n<\/p>\n<p><p>Another reason Trump intervened is because he can. In 2012 and 2008, Mitt Romney and John McCain gave mostly conventional stump speeches most of the time. They could talk boilerplate all they wanted during their opponents&rsquo; conventions and not attract much coverage. Trump, on the other hand, says something controversial or outrageous or entertaining nearly every time he appears before a microphone. That&rsquo;s what he did Wednesday.<\/p>\n<\/p>\n<p><p>Even though in the past candidates stayed fairly quiet, the campaigns did try to shape coverage during conventions. This week, for example, Republicans have a big operation in Philadelphia. They&rsquo;ve been featuring surrogate speakers and pushing rapid response, like noting that Democrats have said virtually nothing about ISIS in the convention so far. But the RNC can&rsquo;t grab the spotlight by the throat the way Trump can.<\/p>\n<\/p>\n<p><p>Is that good or bad? Many Democratic strategists believe Trump gives them new talking points every time he opens his mouth. Whether that benefits them or not, they realize Trump is playing a new sort of game.<\/p>\n<\/p>\n<p><p>&quot;Modern communications technology has shortened the news cycle and created an avalanche of new information,&quot; said former Democratic Rep. Dennis Kucinich, who ran for president himself in 2004 and 2008. &quot;This necessarily affects political parties, changes communications strategy, and invites the kind of counter-messaging that&rsquo;s coming from the Trump campaign.&quot;<\/p>\n<\/p>\n<p><p> So Trump&rsquo;s is perhaps the first truly 21st-century campaign?<\/p>\n<\/p>\n<p><p>&quot;Au courant,&quot; Kucinich answered. &quot;He gets it.&quot;<\/p>\n<\/p>\n<p><h4>Byron York<\/h4><\/p>\n","protected":false},"excerpt":{"rendered":"<p>G\u00e9nie de la communication de Trump-Patton Quelques-uns, qui ne craignent pas d&rsquo;exprimer leur sentiment dans l&rsquo;atmosph\u00e8re de pens\u00e9e et de parole cadenass\u00e9e par les consignes de fer du Syst\u00e8me, se sont exclam\u00e9s devant le nouveau coup d&rsquo;\u00e9clat de Trump, qui rel\u00e8ve d&rsquo;un coup de g\u00e9nie tactique en mati\u00e8re de communication. Il a tenu une conf\u00e9rence&hellip;&nbsp;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[14],"tags":[17652,934,12595,3278,3710,916,3340,2716,2639,3257],"class_list":["post-76692","post","type-post","status-publish","format-standard","hentry","category-ouverture-libre","tag-byron","tag-clinton","tag-e-mails","tag-hillary","tag-limbaugh","tag-poutine","tag-presidentielles","tag-tradition","tag-trump","tag-york"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/new.dedefensa.org\/index.php\/wp-json\/wp\/v2\/posts\/76692","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/new.dedefensa.org\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/new.dedefensa.org\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/new.dedefensa.org\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/new.dedefensa.org\/index.php\/wp-json\/wp\/v2\/comments?post=76692"}],"version-history":[{"count":0,"href":"https:\/\/new.dedefensa.org\/index.php\/wp-json\/wp\/v2\/posts\/76692\/revisions"}],"wp:attachment":[{"href":"https:\/\/new.dedefensa.org\/index.php\/wp-json\/wp\/v2\/media?parent=76692"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/new.dedefensa.org\/index.php\/wp-json\/wp\/v2\/categories?post=76692"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/new.dedefensa.org\/index.php\/wp-json\/wp\/v2\/tags?post=76692"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}